When you look back at the times past of GMC trucks, you can see that it was a consequent of General Motors acquisition of two independent auto makers. In 1909, General Motors was able to procure a newly established firm then, the Rapid Motor Vehicle Company. This auto maker was known for its production of commercial trucks with an engine that is provided with only a sole cylinder. With the acquisition of this company, the General Motor truck name came to life. In the same time period, GM was also able to acquire another automaker, the Reliance Motor Car Company. Rapid and Reliance were then united in 1911 that have paved the way to the emergence of GMC truck trade name. After a year, the earliest GMC trucks were put on show in the New York Motor Show. In this particular event, the early GMC trucks gained flourishing evaluation from the attendees.
To avoid the mix-up between GMC truck and the parent company General Motor Corporation or GMC, the company name was altered to simply General Motor. That resulted to GMC being an exclusive name to refer to the trucks offered by the company. New line-up of large vehicles was produced by GMC when they acquired the bus maker of Chicago, Yellow Coach. From taking the major shares of stock in 1925, GM eventually occupied the company in 1943 transforming it into one more division of GM, the Coach Division. The US government chose GM as their provider of military vehicles during the World War II era. GM was able to produced more than 600,000 autos in this time for the government. This has helped the company to maintain a relatively stable economic status. Today, trucks, Lorries, tanks, and SUV's are still produced by GMC and these are being marketed in Middle East as well North America.
The production of GMC trucks sustained its success. In fact the company even put up Canadian center in London, Ontario in 1962 to aid in the creation of these huge vehicles and coaches. However the operation of this center just lasted up until towards the end of 80's since GM was required to give up the production of coaches and buses and put them up for sale. The Transportation Manufacturing Corporation Company and the Canadian Coach Companies eventually acquired the GM buses and coaches design. Nowadays, GMC products are more on SUV's and pick-up trucks although there were time then when the company offered other large vehicles like coaches, mobile homes, buses, ambulances and fire trucks.
Under the GM umbrella, GMC and Chevrolet are the two divisions that put forward auto models with about the same look and form. The variation can only be in the style of the grill and the nameplates, other than those the autos are the same. The quad headlights in the GMC grille are distinct among the GMC models offered from1962 up to 1972. Chevrolet models on the other hand make use of the dual headlights. The advantage of GMC over Chevrolet is on the marketing strategy. Chevrolet can only be availed through Chevrolet dealers while GMC can be bought in Cadillac and Pontiac dealerships too. The manufacture of Chevy and GMC models with same appearance was ended in 2007 when GMC offered the new and particular models Sierra and Silverado.
The sales of Chevrolet and GMC vary in different territories. There are locations where Chevrolet is more favored as compared to GMC, like in the US, and there are also areas where the opposite is true. In Canada for instance, GMC is far more popular than Chevrolet. There might be differences in demands per location but still Chevy and GMC are relatively big makers in the auto market that can guarantee GM's place on top among the big auto providers. GM's reputation worldwide was built with its vehicles that are reliable and big. V:21
To avoid the mix-up between GMC truck and the parent company General Motor Corporation or GMC, the company name was altered to simply General Motor. That resulted to GMC being an exclusive name to refer to the trucks offered by the company. New line-up of large vehicles was produced by GMC when they acquired the bus maker of Chicago, Yellow Coach. From taking the major shares of stock in 1925, GM eventually occupied the company in 1943 transforming it into one more division of GM, the Coach Division. The US government chose GM as their provider of military vehicles during the World War II era. GM was able to produced more than 600,000 autos in this time for the government. This has helped the company to maintain a relatively stable economic status. Today, trucks, Lorries, tanks, and SUV's are still produced by GMC and these are being marketed in Middle East as well North America.
The production of GMC trucks sustained its success. In fact the company even put up Canadian center in London, Ontario in 1962 to aid in the creation of these huge vehicles and coaches. However the operation of this center just lasted up until towards the end of 80's since GM was required to give up the production of coaches and buses and put them up for sale. The Transportation Manufacturing Corporation Company and the Canadian Coach Companies eventually acquired the GM buses and coaches design. Nowadays, GMC products are more on SUV's and pick-up trucks although there were time then when the company offered other large vehicles like coaches, mobile homes, buses, ambulances and fire trucks.
Under the GM umbrella, GMC and Chevrolet are the two divisions that put forward auto models with about the same look and form. The variation can only be in the style of the grill and the nameplates, other than those the autos are the same. The quad headlights in the GMC grille are distinct among the GMC models offered from1962 up to 1972. Chevrolet models on the other hand make use of the dual headlights. The advantage of GMC over Chevrolet is on the marketing strategy. Chevrolet can only be availed through Chevrolet dealers while GMC can be bought in Cadillac and Pontiac dealerships too. The manufacture of Chevy and GMC models with same appearance was ended in 2007 when GMC offered the new and particular models Sierra and Silverado.
The sales of Chevrolet and GMC vary in different territories. There are locations where Chevrolet is more favored as compared to GMC, like in the US, and there are also areas where the opposite is true. In Canada for instance, GMC is far more popular than Chevrolet. There might be differences in demands per location but still Chevy and GMC are relatively big makers in the auto market that can guarantee GM's place on top among the big auto providers. GM's reputation worldwide was built with its vehicles that are reliable and big. V:21
About the Author: